ROI-Driven paid search optimization
Our connection with you centers on achieving results, measured through ROI in paid search marketing. Daily, our primary focus is crafting ROI by analyzing real data and developing converting campaigns. This encompasses:
- Keyword and competitor research
- SKAGS (single keyword ad groups)
- Negative keyword pruning
- Ad copy optimization
- Landing page creation & optimization
- Search engine retargeting
AOneSol
How our paid search marketing service can help grow your revenue
Combining search engine marketing with conversion rate optimization (CRO)
The key to a thriving SEM campaign goes beyond mere Google visibility. Unlike other SEM agencies in Singapore that merely display ads on Google and leave them, these campaigns often underperform.
Achieving optimal SEM results hinges on encouraging as many people as possible to call or contact you after clicking on your ad and landing on your website. For instance, if your current SEM ads yield a 2% conversion rate on your landing page, it means 2 out of every 100 visitors are reaching out to you.
Real certified Google Ads professionals
Assemble a team of certified Google AdWords/SEM specialists, each with at least 2 years of experience managing diverse local SEM campaigns. We assist in crafting the ideal strategy and implementation blend to ensure the achievement of your goals.
what you get
What is included in our paid search marketing services?
When you partner with AOneSol, you’ll gain access to our full range of paid SEM services. These services are designed to optimize every facet of your paid advertising, including:
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ad services
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PPC audit services
One of the first things we’ll do for your business is provide you with a full PPC audit. In the audit, we’ll evaluate every significant element of your existing PPC campaign and compile a report of what’s working and what isn’t. The report will break down every aspect of your PPC strategy and determine what you could improve. In addition, we’ll offer recommendations on how to improve them. In fact, if your business has over four employees and spends more than $1000 per month on PPC, you qualify for a free PPC audit! Just get in touch with us to get started.
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Remarketing services
At AOneSol, we specialize in helping you harness the full potential of remarketing, particularly through platforms like Google Ads. With Google Ads, you gain the ability to track the traffic to specific pages on your website and deliver targeted ads to those users who have visited those pages. Our team is dedicated to assisting you in setting up the necessary tracking mechanisms and creating captivating remarketing ads that effectively capture the attention and interest of your target audience.
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Geofencing ad services
AOneSol is here to provide you with comprehensive support in harnessing the potential of geofencing, ensuring that your ad campaigns are optimized for maximum impact. Our team of experts will assist you in identifying the ideal outer limits for your geofences and seamlessly integrate them into your Google Ads strategy. Using this information, we will assist in setting up geofences that precisely align with your objectives, reaching the right people at the right time and maximizing the efficiency of your advertising efforts.
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Social media ad services
While Google Ads is undoubtedly a powerful advertising platform, it’s important to recognize that there are various other avenues to effectively display ads and engage with your target audience. Social media platforms, in particular, offer compelling paid advertising options that shouldn’t be overlooked. With users spending approximately 28% of their Internet time on social media, these platforms present a fantastic opportunity to connect with your audience.
Creating Success
What makes our paid search management services so effective?
Match search intent at every touchpoint
Selecting the appropriate keywords is just the beginning. We comprehend the art of aligning the search intent of your target keywords with ad copy, CTAs, and landing pages that transform clicks into measurable ROI.
Experienced PPC management
Determining what works becomes challenging without prior results. Our paid search managers boast years of experience overseeing successful campaigns in various industries, with satisfied clients serving as proof of our expertise.
Google Premier Partnership
Collaborating with a Google Partner agency provides a significant advantage. We hold certifications in all facets of Google advertising and enjoy access to direct support and additional resources from Google. Your campaigns directly benefit from this exclusive insider knowledge.
“AOneSol PPC service is light years ahead of the competition because of their intelligent, specialized and courteous account managers.”
Director of Marketing
The proof is in the numbers
Why paid search Ads can bring in the numbers
38%
of growth rate in brand awareness for businesses that start doing Search Ads
100%
of total clicks on search results page are Search Ads, serving as proof that a dependence on SEO alone limits your potential for more traffic and leads.
82%
of clicks on Search Ads are more likely to buy, making for better leads
FAQ
FAQs about paid search management
Looking to learn more about paid search management for your business? Browse our FAQs:
Paid search is a digital marketing strategy that involves online ads that appear at the top of search engine results pages (SERPs). Paid search ads typically look similar to organic search listings but have a label that distinguishes them as ads.
With paid search management services, you can expect a dedicated team of experts who will meticulously review and analyze your campaigns, ensuring that they align with your business objectives. Through continuous optimization, they will fine-tune your advertisements to maximize their effectiveness, reaching the right audience at the right time.
When it comes to paid search ads, Google Ads serves as a prime example of how the process works. Google Ads allows advertisers to bid on specific keywords they want their ads to appear for. When a user conducts a search on Google, the platform uses various factors such as keywords, ad settings, bids, and ad quality score to determine which ads to display.
Paid search can indeed be a valuable addition to your marketing strategy for several reasons: Audience Research, Precise Targeting, Quick Results, Bottom-of-the-Funnel Leads, Supplementing Organic Search Results. By leveraging the advantages of paid search, businesses can effectively target their audience, generate qualified leads, achieve faster results, and enhance their overall online visibility and conversion rates.
